Group CEO & Chairwoman
Anja Graf is the founder, owner, and CEO of VISIONAPARTMENTS. Born in Winterthur, Switzerland, in 1977, Graf began building her company at the age of 21. After receiving her schooling in Winterthur and Zurich, Graf gained valuable experience in the modeling business, including as the head of her own modeling agency. It was her work in this industry – arranging simple rooms for models working temporarily in Zurich, for example – that also inspired her idea to start a business in furnished apartments. VISIONAPARTMENTS was launched early on in 1999 with the opening of the first three design apartments in the heart of Zurich. Since then, led by Anja Graf, company has evolved independently and been successfully expanding beyond Switzerland's borders since 2009.
Management Consultant - International Project Management
A graduate of Warsaw University Law School, Paweł Gawor brings 7 years of professional experience in multinational corporations like Unilever, Price Waterhouse Coopers and Lear Corporation, where he was responsible for a number of areas, including supply chain management, supplier performance as well as consulting services. Pawel has worked with different cultures and across borders. He has been consulting for VISIONAPARTMENTS since February 2015 and supports the global project department. His main role, among others, is to build up a new innovative start-up platform, as well as establishing and maintaining relationships with international serviced apartment partner companies. Pawel is also responsible for the logistics and purchasing department, as well as inventory, warehousing and on-time delivery to VISIONAPARTMENTS and partner destinations.
Group Head of Marketing & Communications
The Swiss-certified hotelier graduate (HF/SHL) is a communications specialist and brings with him 10 years of management experience in this field. He has worked at several of the most renowned hotels in Switzerland, began his media work at the Grasshopper Club Zürich and was then responsible for corporate communications at Mövenpick Hotels & Resorts and Andermatt Swiss Alps. Alain Gozzer also has agency experience and graduated with a Master's in Communications Management from the University of Lucerne in 2010. Since November 2012, he has been working for the VISIONAPARTMENTS and is in charge of developing and managing its Communications and Marketing Department.
Group Head of Sales
José-Luis Hummel is a Swiss-certified hotelier graduate (HF/Belvoirpark) with remarkable foreign-language and social skills, as well as over 10 years of experience in hospitality management and sales in various industries. During his past employment as a sales manager for the renowned hotel group UTO KULM Uetliberg Zurich, he developed an outstanding finesse for management and customer care. Since taking on the position of Group Sales & Key Account Manager in September 2013, José-Luis has been responsible for VISIONAPARTMENTS’ group-wide sales strategies and customer relationships.
Group Head of Operations & Development
In André Raeber, another experienced executive joined the VISIONAPARTMENTS management board in February 2016. A citizen of both Switzerland and South Africa, Raeber will be placing his extensive international experience and in-depth knowledge of the real estate industry at the company's disposal. Prior to his most recent position as Chief Real Estate Officer and Member of the Board at Hapimag AG, Raeber oversaw the development of Mövenpick Hotels & Resorts for a number of years as Vice President Facility Management. He also amassed a great deal of valuable experience at a range of architecture and construction companies in Switzerland, South Africa, and Australia. As Group Head of Operations & Development, Raeber will be responsible for ensuring smooth operational business at VISIONAPARTMENTS and developing and carrying out the company's real estate projects.
Group Head of Finance / CFO
Marcel Stoop is a certified accountant who completed his basic commercial training and academic studies of business in Zurich. After gaining his first professional experience at UBS, he went on to hold positions as an accountant and a trustee. Stoop began working as a CFO in 2005, first at BT&T (a small international investment trust) and then at the Swiss real estate company ACRON. Since September 2014, he has been serving as Group Head of Finance / CFO at VISIONAPARTMENTS, where he oversees the accounting department and manages the financing of the company’s properties.
Group Head of Sales Locations
A Swiss-certified real estate management graduate (KV Business School), Dijana possesses both a wide variety of management and social skills and 16 years of sales experience. After earning her degree from Commercial Trade School Split, she joined the United Nations in Croatia and gained her first opportunity to hone her management and social skills. During her 10 years of employment as an office manager at The Body Shop Group Switzerland, Dijana was then in charge of implementing several sales projects and handling HR training throughout the country. She joined VISIONAPARTMENTS in 2007 and has since learned about many important aspects of the sales and real estate business. Dijana has now been working as the company’s Group Office and Sales Manager since January 2014.
Group Head of HR & Administration
After successfully graduating from commercial trade school, he started working in the hotel industry in 2004, as Front Office Manager of the Apartment Hotel in Zurich. He has been working for the VISIONAPARTMENTS ever since 2007, gaining important experience in the group in the area of sales and logistics within his first few years. He took a new assignment in 2012 and, since then, has been managing the Human Resources and Administration Department.